Question 6: Digital Law
Q.6.1 What is digital socialisation? How can social media change communities and their practices and traditions?
Digital Socialisation is an impact of digital technology. Technology has an impact on society, we experience technology in our everyday lives and it affects our culture and our living standards. Digital technology can easily be referred to the practical technical knowledge to the practical problems we are experiencing in the world today.
Digital Technology can impact on the society both positive and negative.
Positive Impacts
ë There is more interaction within the communities with help of technologies.
ë Children can learn better with the usage of technology.
ë Advancements in technology have greatly increased our living standard.
Negative Impacts
ë With every advancement that is made in the technological world, creative destruction results.
ë Digital Technology replaces people in some business sectors only small amount of people will be employed.
ë Technology use interferes with job/school performances.
Q.6.2 What ethical issues could arise as a result of digital socialisation?
The company and the consumer
Ethics
Ethical issues and responsibilities include:
ë Ethical marketing tactics;
ë Ethical digital advertising and communication;
ë The monitoring of consumers’ online behaviour;
ë Obtaining general consumer information through transparent means;
ë Ethical use and distribution of personal information obtained via electronic means.
Legal Issues
General legal issues and responsibilities include:
ë The legal use of digital technology in obtaining consumer information;
ë Transparent advertising;
ë No false claims of product benefits through the means of digital manipulation;
ë Protection of consumers’ digital information;
ë No spamming.
The above ethical issues that could arise as a result of digital socialisation are suggested on the Module Manual, (2017) on page 109.
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